Cellular Case Study

1589 Words 7 Pages
1.1 Overview of the service sector and its contribution in the economy
Idea Cellular started its journey in 1995 as Birla Communications restricted with GSM licenses in Gujarat and geographic area circles.In 1996 it modified name to Birla AT&T Communications restricted following venture between Grasim Industries and AT&T Corporation. In 2001 it modified name to Birla Tata AT&T as a venture between Hindu deity Birla cluster, Tata cluster and AT&T Wireless. the corporate named its complete plan in 2002. Following AT&T Wireless' merger with Cingular Wireless in 2004, Cingular set to sell its thirty two.9% stake in plan. This stake was bought by the remaining 2 stakeholders equally. Tata forayed into the cellular market with its own subsidiary,
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These days, though, all these technologies and others are converging-indeed, nowadays you can access the Internet, play videos, or track your children's movements via global positioning system (GPS) technology on your cell phone-so the lines between telecommunications and other industries like computer hardware and consumer electronics are getting blurrier all the time.
In other words: If you want to work in an industry that requires you to learn fast and adapt quickly, this is it.
Telecommunications is a mammoth industry, comprising companies that make hardware, produce software, and provide services. Hardware includes a vast range of products that enable communication across the entire planet, from video broadcasting satellites to telephone handsets to fiber-optic transmission cables. Services include running the switches that control the phone system, providing Internet access, and configuring private networks by which international corporations conduct business. Software makes it all work, from sending and receiving e-mail to relaying satellite data to controlling telephone switching equipment to reducing background noise on your cell phone
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Through merger and acquisitions, plan Cellular has received established service areas for mobile operations. In January 2001 it united with Tata Cellular, that had place in province. In June 2001, through its acquisition of RPG Cellcom, it received Madhya Pradesh place. In January 2004 it received service areas of Haryana, state and Kerala through its acquisition of Escotel Mobile Communication (Escotel). In 2006 it became a part of Aditya Birla cluster. plan Cellular has noninheritable forty.8% stake in Spice Communication.

Idea encompasses a network of over seventy,000 cell sites covering the complete length and breadth of the country. plan has over three,000 Service Centres union plan subscribers across the country, as well as 450 special expertiseZones for 3G promotion. Idea?s service delivery platform is ISO 9001:2008 certified, creating it the sole operator within the country to own this customary certification for all twenty two service areas and also the company

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