OCM is concerned primarily with marketing activities of Allround brand and any line extensions or new product introductions. Brand Management Group at OCM Marketing management group responsible for Allround consists of brand manager, assistant brand manager, and brand assistant. Brand assistant has major inputs on decisions related to retail price, promotional allowances, consumer and trade promotional expenditures, advertising expenditures, and number of direct and indirect sales force personnel committed to Allround brand. Assistant brand manager has input to aforementioned issues but is also concerned with development of pricing discount structure as well as more of the specifics of promotional programs, including advertising message, advertising agency, and trade and consumer promotions.…
There are two main types of side effects associated with the use of Hydralazine. These are an extended influence of the drug’s pharmacologic effect, where these is headache, flushing, hypotension, nausea, tachycardia, dizziness, palpitation and angina pectoris, and can also cause salt retention in congestive heart failure (Arce et al. 2006).these adverse effects can be described even within the therapeutic range, conversely patients may withstand up to 800mg or more daily. Hydralazine poisonings are believed to be very uncommon (inchem.org, 2015). Apresoline induced vascular collapse frequently occurs in the area of increased cardiac output and is seen primarily related to a significant decrease in in blood pressure and to deterioration of the arterial pressure pulse (Judson et al, 1956).…
Relevant Findings** Yes, according to Lexidrugs, the loss of memory and cognition along with difficulty urinating are both side effects caused by diphenhydramine. The mechanism of this drug is to compete with histamine at receptors throughout the body and will cause “anticholinergic and sedative effects.” The number one precaution of administering diphenhydramine is that it can cause CNS depression and prevent coherent cognitive function of the patient. The CNS depression effects could be the likely cause of the patient’s loss of memory and cognition.…
Currently, I am working with Catalent Pharma Solution. Our company has more than 30 sites all over the World and revenue is $1.8B. Catalent is divided into three segments as per their activities. a. Softgel: Softgel Revenues are generated through manufacturing activities. To Recognize revenue in a correct period is major consideration in this type of Business. Bill and Hold activities are also very common in this type of business.…
PMH: The patient was diagnosed with Osteoporosis in 2011. She has never been hospitalized. Her last physical was 6 months ago and was unremarkable for any health concerns. Immunizations: Mrs. Winters is current with her immunizations. Her last Tetanus shot was 3 years ago.…
Gents, would it be possible to meet up with either of you, some time during next week, at your convenience? I know you are both extremely busy. any insight into a plan of attack for the role would be beneficial, and of course I would like to hit the ground running! Let me know if you are not travelling and are available. Thanks…
Novartis is a global healthcare company that is a world leader in offering medicine and vaccines to a global marketplace. Novartis was founded in 1996 out of a merger between Ciba Geigy and Sandoz. Following a corporate transformation Novartis now focuses on three divisions with global scale and innovation power – pharmaceuticals, eye care and generic medicines. Global headquarters are located in Basel, Switzerland. Novartis Ringaskiddy Ltd (NRL) is operational since 1994.…
Description Discuss the usage of controlled drugs, why been prohibited to use by individuals, why five schedules, which schedule ineligible to use by prescription and give examples for each schedule. Discuss the usage of controlled drugs? Controlled drugs are used to treat moderate to severe pain. Short-acting formulations are taken as needed for pain.…
Soaring price of generic drugs: Depriving consumers from better healthcare Generic drugs prices are rising exponentially with every passing year. Generic drugs are regarded as a boon to mankind not only because they are comparable to their brand counterparts in terms of quality, safety and efficacy but also because they are affordable by all the people irrespective of their financial class. A survey revealed that generic drugs have saved US patient’s 1.3 trillion dollar in past decade. But with soaring price of generic drugs it’s getting difficult for consumers (especially lower class families) to meet their health care needs. Hence, it becomes very important to look into the reasons for the rise in price of generic drugs which is depriving…
1. Abstract: EGYDRUG, which is a pharmaceutical wholesaler/distributer, plays a very important role in the Egyptian pharmaceutical market and because of its nature as public business sector organization it is strongly affects the Egyptian economy and acts as a safeguard to the health care sector. During the last years EGYDRUG lost its market share. This paper assesses EGYDRUG service quality, studies the relationships between service quality, customer satisfaction and market share and introduces proposals to improve EGYDRUG service quality and to restore its decreased market share. 2. Key words: EGYDRUG, pharmaceutical wholesaler/distributer, service quality, SERVQUAL, SERVPERF, customer satisfaction and market share.…
First of all, I belong to a drug safety division in a pharmaceutical company, and therefore this case study was very interesting. As a matter of fact, a drug safety division is often said to be Pharmacovigilance (PV) division in the pharmaceutical industry. According to the World Health Organization (WHO), "Pharmacovigilance (PV) is defined as the science and activities relating to the detection, assessment, understanding and prevention of adverse effects or any other drug-related problem. (World Health Organization. (n.d.))…
Valeant Pharmaceuticals is a Canadian based company that develops, markets and manufactures a broad range of pharmaceuticals. The acquired company, Salix, is the leader in the growing U.S Gastrointestinal market, which is a wholly owned subsidiary of Valeant. They have over 22 products including known prescription brands like Xifaxan that will provide Valeant a diversified product breadth1. Valeant Pharmaceuticals acquired Salix Pharmaceuticals on April 1, 2015 by purchasing all outstanding shares in cash of $173 per share2. The transaction was done in a single step on this date, purchasing 100% of outstanding shares and cancelling shares owned by the company or Salix for no consideration.…
Towa pharmaceutical company was founded in 1951, first president, Mr. Yoshida addressed, "We will contribute to people's health and we are dedicated to people’s genuine smile’’. Actually, Towa has dealt with generic drugs since 1965 under Towa’s philosophy as professional manufacturer of generic drugs. Generic drugs have the same efficacy and safety profile with original drugs so that generic drugs can contribute healthcare and society via inexpensive drug usage.…
Free trade and globalization has made a big impact on pharmaceutical industry in India. India used to make knockoffs drugs from the Western and Japanese pharmaceutical companies that foreign countries would not purchase. This was due to the patented products that violated the intellectual property rights. India was banned from selling fake products to developed countries. Also, foreign countries did not invest in India’s pharmaceutical business.…
3. EXPERIMENTAL WORK 3.1 Materials andMethods 3.1.1 Chemicalsand standards used Table. No.15 List of chemicalsand standards used S.No. Chemicals Manufacturer Name Grade 1 Water Merck HPLC grade 2 Acetonitrile Merck HPLC grade 3 0.…