Ethical Considerations The Capella University IRB committee supported the development of the training manual as a curriculum for the workshop. Swank and Smith-Adcock (2013) shared insight from an empirical study that admissions counselors (recruiters) are a crucial part of the ethical and legal responsibilities of the counseling profession (p. 47). The importance of the role of admissions recruiters in higher education admissions cannot be ignored. The committee saw no ethical challenges in conducting the appreciative inquiry forums with the admissions recruiters; the committee recognized the benefit of soliciting recruiter opinions on how to improve communications to increase their proficiency in engaging prospective students.
After …show more content…
Congratulations on acceptance to the university with focus being on three main objectives. The first objective is to ensure they have visited the university in person or virtually. The deliverable training information stressed the importance of the students emotionally connecting to the institution to begin their vision of enrolling and being in the college culture without fear. The second objective is to ensure they had all the necessary information about next steps to complete enrollment such as enrollment fee payment, housing, orientation and open house. The final objective is the deal closer but without pressure. Admissions recruiters would send videos, text messages of academic majors, extracurricular interest and picture to move student interest to final choice to enroll. Once the final objective is accomplished, admissions recruiters will continue the nurturing process with communications that will suggest connecting with other students who have committed and will be in their freshman class. Wang and Pilarzyk (2007) found institutional procedures and decisions concerning enrollment management influence student entry and eventual success. The deliverable was developed as a curriculum that addressed the communication flows in addition to ensuring …show more content…
From an Admissions Office prospective, students and their parents are the customers that must be offered excellent service and transparency of accurate information of the excellent academic offerings of the university to entice them to enroll. The first communications flow starts once a student applies for admissions or requests information about the university from the initial contact source. The admissions processing staff sends email communications that are automated from the university student information system Jenzabar EX. The communications are prompted based on a student’s application status with each applicant receiving a general form letter requesting documents to complete their admissions file The deliverable was developed to support the training concept of admissions recruiters adding a personalized touch in their communications flow to ensure that prospective students know they are continuously involved in their admissions and enrolling process. The training also emphasis the need to ensure students that they have a personal contact to address their enrollment
After …show more content…
Congratulations on acceptance to the university with focus being on three main objectives. The first objective is to ensure they have visited the university in person or virtually. The deliverable training information stressed the importance of the students emotionally connecting to the institution to begin their vision of enrolling and being in the college culture without fear. The second objective is to ensure they had all the necessary information about next steps to complete enrollment such as enrollment fee payment, housing, orientation and open house. The final objective is the deal closer but without pressure. Admissions recruiters would send videos, text messages of academic majors, extracurricular interest and picture to move student interest to final choice to enroll. Once the final objective is accomplished, admissions recruiters will continue the nurturing process with communications that will suggest connecting with other students who have committed and will be in their freshman class. Wang and Pilarzyk (2007) found institutional procedures and decisions concerning enrollment management influence student entry and eventual success. The deliverable was developed as a curriculum that addressed the communication flows in addition to ensuring …show more content…
From an Admissions Office prospective, students and their parents are the customers that must be offered excellent service and transparency of accurate information of the excellent academic offerings of the university to entice them to enroll. The first communications flow starts once a student applies for admissions or requests information about the university from the initial contact source. The admissions processing staff sends email communications that are automated from the university student information system Jenzabar EX. The communications are prompted based on a student’s application status with each applicant receiving a general form letter requesting documents to complete their admissions file The deliverable was developed to support the training concept of admissions recruiters adding a personalized touch in their communications flow to ensure that prospective students know they are continuously involved in their admissions and enrolling process. The training also emphasis the need to ensure students that they have a personal contact to address their enrollment