After attending her 9 AM hot yoga class, Monica goes to Stacy’s Juice Bar in Needham, MA to sip on the “Grasshopper” flavored smoothie and chat with the other yogis. When finished, Monica goes to her house in Wellesley and she takes out her iPad to browse the internet and follow up on the latest health trends. She then picks up her children from preschool and goes about her day, only eating and feeding her family organic food she buys at the local Whole Foods.
The target market of Stacy’s Juice Bar consists of health conscious adults who have the luxury to spend more than the average consumer on food. The demographic consists of upper middle class individuals, specifically younger female adults who are more inclined to pay attention to nutritional
The target market of Stacy’s Juice Bar consists of health conscious adults who have the luxury to spend more than the average consumer on food. The demographic consists of upper middle class individuals, specifically younger female adults who are more inclined to pay attention to nutritional