case study of South west airline Essay

3251 Words May 13th, 2015 14 Pages
Module Code: HR 0372
Module Title: Culture and Organisation
Student ID: W14036296
Student Name: Hsiao-min, Chang
Tutor: Angus Robson
Word count: 2698

CONTENTS

An Analysis Of Organisational Culture
1. Background of Southwest Airlines…………………………………………..1
2. Induction of The Practice……………………………………………………1
3. Justification of Framework…………………………………………………..2
4. Explanation of Framework…………………………………………………2
5. An Analysis of The Practice………………………………………………..4
6. Conclusions………………………………………………………………...7
References…………………………………………………………………………..8

An Analysis of Organisational Culture

1 Background of Southwest Airlines
Southwest Airlines is a major American airline and pioneer in low-fare air transportation in the world, based in
…show more content…
To fully understand the meaning of culture, he defined organizational culture consists with three levels as represented in Figure. 1

First level of Schein’s model is the most visible indicator of culture that consists of artefacts and creations. Artefacts represent the physical construct of the organization and its social environment and provide a superficial glimpse of an organization’s culture because the true significance or meaning that lies behind their use can be difficult to decipher and interpret.( Pierce J, G. 2004) The surface of a culture can be easily observed from Physical layout of the building, Communication methods, Dress code, social interplay and informal structure. According to Brown, G (2014) Organizational artifacts and creations be split into six characteristics :

Norms are the assumptions made by employees following historical evidence as to the normal ways of achieving things in the organization. Language is the way managers speak a business term to subordinates and vice versa is a clear indicator of culture. ( Brown, G. 2014) Symbols used as the way of communicating that associated with culture. Rites demonstrated by the

Related Documents