Case Study Of Qualcomm Incorporated: Functioning Management

Brilliant Essays
Register to read the introduction… This paper will review how external and internal factors affect the four functions of Qualcomm, and how managers and executives use delegation to manage the different factors and functions listed above.
Qualcomm; Planning and management’s function
When planning the future for any company, especially Qualcomm, you must consider internal and external factors. Qualcomm’s sustainability and value to its stockholders is dependent upon the ability to predict future trends in technology, the global environment and maintain its strategic advantage. For example, Qualcomm’s core objectives include expanding the use of 3G technologies in emerging markets (Business Civic Leadership Center, 2006). Realization of this objective requires that Qualcomm be aware of political, cultural and economic factors in the markets they may wish to enter. Internally, Qualcomm must be structured to be agile and prepared to quickly form partnerships in response to developing opportunities. Like a manufacturer who uses the best quality materials to produce a product, Qualcomm’s most valuable asset is the intellectual capabilities of its engineers. Qualcomm must create a corporate environment that attracts and retains the best
…show more content…
The future of Qualcomm is dependent upon the ability to invest and develop products that are compatible with and have an advantage over the competition. An innovator cannot assume that if they develop the best can opener, they will be the world’s leader in can opener sales. New technologies often compete until one becomes the industry standard upon which other compatible technologies are based. Qualcomm has declared that one of its core objectives is the expansion of 3G technologies in emerging markets (Business Civic Leadership Center, 2006). They are heavily invested in mobile platforms that utilize 3G technologies. 3G technology may be adequate to support the utilities presently needed by a small home based business in Malaysia, but will it be adequate to support explosion of demand as this market becomes more globally aware? Qualcomm planners must position the design of Qualcomm technologies to expand and morph to respond to tomorrow’s expectations.
Qualcomm does business in almost every corner of the globe. As a corporation they must be prepared and plan to foster diversity in every aspect. They must foster a corporate culture that supports and respects the culture, religion, and ethnic backgrounds of employees, customers, and partners. Qualcomm takes to heart their Global Workforce Inclusion policy. The policy states in

Related Documents

  • Superior Essays

    Verizon Wireless is a company that thrives on innovation and staying true to its CREDO. This company in particular ensures quality products, quality service and outstanding care. The customers that are with Verizon continue services with them because they are the best. “Verizon Communications was created on June 30, 2000 by Bell Atlantic Corp. and GTE Corp., in one of the largest mergers in U.S. business history. GTE was a major telecommunications company with 1999 revenues of more than $25 billion.…

    • 927 Words
    • 4 Pages
    Superior Essays
  • Great Essays

    Shaw Industry

    • 952 Words
    • 4 Pages

    2.0 Introduction: 3.0 Industry Analysis: Telecommunications is the world 's major scheme that is encircled jointly by multifaceted networks, phones, mobile phones and internet-linked PCs, the global system shake practically all of us. Over the past era, the industry has been brushed up in a rapid innovation and deregulation. It can be seen around the world that government’s monopolies are now privatized and they face a surplus of new competitors. Basic telephone calls remain to be the industry 's main revenue creator, but network technology is altering. Digital Subscriber Line (DSL) is the main broadband telecom technology - forerunners in the new era.…

    • 952 Words
    • 4 Pages
    Great Essays
  • Improved Essays

    Company Q Case Study

    • 564 Words
    • 3 Pages

    Part A Evaluation of Company Q’s attitude of social responsibility using the Economic, Legal, Ethic, and Philanthropic levels. (Ferrell, O.C., Fraedrich, J., Ferrell, L. 2009) Economic Company Q’s economic attitude is a mix of positive and negative. Company Q’s purpose is to make a profit, but it is also the company’s job to create employment opportunities and provide food and supplies in the community. They have added high margin items like health-conscience and organic products that are profitable for the company and providing products that customers request is definitely positive.…

    • 564 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    Inclusive practice Is an approach to teaching that recognises the diversity of students, enabling all students to access course content, fully participate in learning activities and demonstrate their knowledge and strengths at assessment. Inclusive practices include .. • Being approachable, welcoming and genuinely interested. • A setting having adaptive policies and procedures ie. a system exists where policies and procedures of a setting can be updated to ensure they enable inclusion. • Having a reflective approach to practice so that you can see how you handle and manage situations that involve inclusion.…

    • 836 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    The choice to buy a laptop that can last longer and keep your computer safe from viruses is easier to have today than having to buy a new laptop every few years because it’s slow and lacks features. This type of competition is also seen between phone companies. No matter who the company is, there will always be a comparison chart showing who has more coverage in America. Again, similar to the battle between technology brands, these companies share the same tactic with making their new deals better than other companies and lowering their prices to potential customers. These actions make it easier for consumers to choose better deals with better benefits.…

    • 832 Words
    • 4 Pages
    Improved Essays
  • Decent Essays

    A successful company like Microsoft has implemented a diversity-inclusion strategy that has been successful. Some of the initiatives include flexible working environment, hiring disable people, affinity groups such as Employee Resource Groups for Asian, Women, Hispanics, Blacks, and LGBT. Additionally, technology is used as a diversity tool and the use of diverse supplier. All the programs together makes the initiatives successful since it allows each group to have the opportunity to feel valued and gives all cultural groups an opportunity to succeed within the corporation. For example, the ERG women initiatives offers the women mentoring with leaders all over the world and help them build a professional network giving them an opportunity…

    • 243 Words
    • 1 Pages
    Decent Essays
  • Improved Essays

    Integration Strategies Strategic integration is the steady mix and change of independent segments of business associations into durable and synergistic elements. Strategic integration is an imperative component during the time spent enhancing hierarchical execution in light of the fact that it encourages the ceaseless arrangement of business procedures inside of the always showing signs of change business environment. At the point when an organization grows its business into regions that are at diverse focuses on the same creation way, for example, when a maker possesses its supplier or merchant. Vertical integration can assist organizations with decreasing so as to diminish expenses and enhance proficiency transportation costs and reduce turnaround…

    • 879 Words
    • 4 Pages
    Improved Essays
  • Superior Essays

    Workplace Diversity

    • 1614 Words
    • 7 Pages

    3. Workplace consists people that work together to reach the goals of their organization. As a leader, we need to be able to manage them to meet the organization goals. The individuals who work in an organization are diverse not just by sex, belief, race, ethnic, but also in backgrounds, age, and many more aspects. Therefore, it is important for leaders to acknowledge this diversity issue, so they could create conducive communication and the positive working environment in order to pursue the organization goals, especially in this globalization era.…

    • 1614 Words
    • 7 Pages
    Superior Essays
  • Improved Essays

    Products are constantly being released by Apple worldwide within small time frames. Apple’s other goal is to remain the most dominant brand for technology. This aim motivates Apple and its internal stakeholders. This goal has been achieved, since Apple is dominating the high-tech market. Apple is number one in the world for highest amount of profit, which is also one of their targets, being 53.73 Billion USD.…

    • 999 Words
    • 4 Pages
    Improved Essays
  • Great Essays

    Resources and competencies/capabilities of a company are two most integral parts of the strategic capabilities of any company. In the most simplest terms Apple’s strategic capabilities can be divided in two forms i.e. Tangible and Intangible resources. Apple’s tangible resources include the CEO, Tim Cook, employees, the integrated system of software and hardware, its retail store all across the world. Whereas, some of the intangible resources include its brand name, unique design, cash In hand and a loyal customer database. Tim Cook Tim Cook has proved himself to be a good leader despite the criticism that no one can replace Steve Jobs.…

    • 2363 Words
    • 10 Pages
    Great Essays
  • Great Essays

    As organisations go global in their nature of work and their human resource portfolio, diversity is the key thing they are looking for. Diversity in an organisation, though with excellent benefits, can pose some serious challenges. Hence Diversity Management is one of the hottest topics of modern organisational behaviour studies. Diversity Management is a process through which we create a positive work environment by understanding and valuing each other’s differences and beliefs. Disney’s “Remember the Titans” takes oneto the chaotic period in American history and it is based on the true story of Herman Boone and his team.…

    • 1278 Words
    • 6 Pages
    Great Essays
  • Great Essays

    The world is a forever changing climate of people. This requires companies to change with the times. The introduction of different cultures, beliefs, and diverse backgrounds requires a new approach for managing a larger arrange of people. People no longer work in a time of intolerance. Diversity is about the many differences that make us individuals and also the similarities that bring us together.…

    • 1013 Words
    • 5 Pages
    Great Essays
  • Great Essays

    Apple is widely considered as one of the innovative companies in the world as its innovation strategies involve terrific new products and innovative business models in the management. Most consumers satisfy with presents and great software in fabulous hardware in beautiful packaging. It has created game-changing innovations like iPod, iTunes, and iPad. Apple’s leaders often consider the concepts of innovation. Most competitors cannot compete with Apple's latest offering since the company always invents innovative products.…

    • 1032 Words
    • 5 Pages
    Great Essays
  • Brilliant Essays

    LEADERSHIP & MANAGEMENT FAILURE CASE STUDY: BLACKBERRY SAMUKELO ZUMA 10.10.2015 Table of Contents SUMMARY 3 INTRODUCTION 3 FAILURES 4 CONCLUSION 6 REFERENCES 7 SUMMARY BlackBerry was launched in 1999 in Ontario Canada, and became a global leader in mobile communications. It operates in various countries in North America, Europe, Asia Pacific and Latin America, and is listed on the Toronto Stock Exchange and the NASDAQ. The company was once a leader amongst the smartphone industry, but with strategic and leadership failures and mistakes, BlackBerry lost its competitive advantage to competitors such as Apple and Android .…

    • 1185 Words
    • 5 Pages
    Brilliant Essays
  • Improved Essays

    Benq Case Study

    • 1522 Words
    • 7 Pages

    BenQ was established in 1984 and was initially known as Acer Peripherals Inc., and in December 2001 it was rebranded as BenQ. Currently, the company has manufacturing plants in Malaysia, Mexico, China and Taiwan and it provides jobs to over 13,500 employees all over the world, supporting a strong global sales marketing and service network spanning Asia-Pacific, Europe and the Americas. For many years, BenQ had been a consumer electronics contract manufacturer but later it expanded to include many clients like cell phone Motorola and Nokia. BenQ’s Chairman Lee frequently cited Steve Jobs of Apple as a key source of his inspiration and he especially admired the way Jobs nurtured the Apple brand. Lee noted that “technology changes so fast, and consumer habits are changing all the time. The only thing a company has in the long term is the brand name and the management philosophy”.…

    • 1522 Words
    • 7 Pages
    Improved Essays

Related Topics