Huawei is a production and sales of communications equipment of private communications technology company which formally registered in 1987, and headquarters is located in Longgang District of Shenzhen, Guangdong province, China. Huawei 's products are mainly involved in the communication network exchange network, transmission network, wireless and cable fixed access networks and data communication network and wireless terminal products, to provide communications operators and professional network owners all over the world to hardware, software, services and solutions (EBSCOhost, 2015) . The purpose of this essay is to develop a KPI for Huawei. In this essay, some problems of this company will be discussed according to a simple …show more content…
It can indicate the key success factor of an organization (Reh, 2015). KPI can provide a clear goal which is beneficial to the realization of company strategic target and help organizational interests and personal interests to be reached an agreement (Velimirović, Velimirović, and Stanković, 2011). KPI can help managers to focus measurement on behaviours which company need, besides, KPI also can separate company 's strategic objectives to several parts to different departments in order to achieve the final strategic objectives. KPI has several different kinds to be developed, among them, customer KPIs is one of an important KPI for a …show more content…
A good customers service is the one of the most important areas to a company and can attract customers be loyal to purchase the goods of the same company (Leslie W, 2013). Customers Metrics has become whether a company can obtain the key to sustainable development and it is from the aspects of quality, performance, service and so on, to test of company performance. For example, Customer Satisfaction directly affects customers ' loyalty, and ultimately affect the enterprise 's profit level and competitive ability. Companies can use this to evaluate customer loyalty, make sure to enter the market potential obstacles, predicting a return on investment, and accurately find the market breakthrough point is not to meet customer expectations (Jackson, 2015). There is an example about the importance of customers metrics to a company. Expedia is an online travel company to provide travel services, such as hotel booking and airline tickets reservation. In 2013, Expedia provided a digital campaign to face the reduction of customers. The digital campaign had a very excellent result. The believer audience which means the loyal customers of Expedia in UK have reached to a peak, and this result directly affected the profits of Expedia increasing. According to this example, the importance of