Case Study Of HP Or Dell Laptop Purchase

858 Words 4 Pages
HP or Dell Laptop Purchase
Purchasing a new computer is an important decision and should not be a spontaneous purchase. We the consumer should use resources like the Internet to research the varying options that are available and inevitably make our purchases as a result. First and foremost determine the budget and purpose for purchasing a new computer, in this case the budget is five hundred dollars and it will be used for school. The market today affords more affordable options to consumers when purchasing a new computer as with a diverse amount of brand names. It has been determined that the new computer, a laptop will be purchased from “Best Buy.” Before purchasing a new computer know the budget for the new computer, the specifications
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As stated in the article “Specification Seeking,” "Specifications provide useful information for potential buyers” (Hee 952). This statement refers to consumers being informed fully about the specifications for the product that they are purchasing; in this case we are purchasing a new laptop computer. The specifications for the “HP” and “Dell” laptop are similar in some respects and differ in others. The “HP” laptop specifications are: 1 TB hard drive, Intel 7th Generation Core i5 processor, 6 GB of RAM, Wireless-N wireless networking, 7.5 hours of battery life and a 17.3 inch screen. The “Dell” laptop specifications are: 1 TB hard drive, Intel 5th Generation Core i5 processor, 8 GB of RAM, Wireless A-C wireless networking, 4-5 hours of battery life and a 15.6 inch touch screen. The specifications between the two laptops are similar in some respects and differ in others. Between the two, overall the better specifications are with the “HP” laptop. Now we move on to the next part of the decision making process of purchasing a new laptop computer, the consumer …show more content…
As stated in the article “Exploring Determinants of Attraction and Helpfulness of Online Product Review,” “Online product reviews are usually written by consumers stating positive or negative user experience about their purchase” (Chen 1). This statement refers to actual consumers expressing their views on purchases they have made for a product, whether it is positive or negative. The consumer product review for the “HP” laptop is: 4.3 out of 5 stars, from a total of 70 consumer reviews. The consumer product review for the “Dell” laptop is: 4.5 stars, from a total of 22 consumer reviews. The consumer reviews based on stars only varied by .2, it is clear to see that more consumers appear to have purchased the “HP” over the “Dell” laptop due to there being more reviews on the “HP” and not the “Dell” laptop. Factoring in the total number of reviews it appears that the “HP” laptop is favored over the "Dell” laptop due to the total number of reviews. Now we are ready to move on to the final stage of making a decision on which laptop to

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