Case Study Of Dell's Supply Chain Management

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With the company committed to responsibility in business practices, it holds its suppliers to high standards of performance and excellence. Being a multinational company, Dell operates in different nations that have different cultures and varying economic levels. With the diversities of the world, the company is geared to attain the standards in the operations across the borders. According to Carter & Rogers (2008), all multinational organizations must meet these standards as a condition for doing successful business across the borders. The company requires all is suppliers to comply with the applicable laws as well as regulations in their respective locations. This enables the company to have a seamless supplier end for high performance and …show more content…
Dell deal has a wide customer base and dealing with orders is quite intensive. To ensure that they manage their customer orders easily and faster, they have a well-established way of handling customer orders. In enhancing its supply chain, Dell has spread over its distribution points across different places over the world. Additionally the facilities are standardized to meet the best production approaches and to ensure that customer needs are considered. Once customers make purchases, the production takes place in the nearest store making the delivering times shorter. Dell’s supply chain is a system that integrates different aspects including suppliers, customer’s order, manufacturing, storing, merging, and customers. The combination of different factors ensures that orders are processed and delivered to customers in time. Timely service to clients does not only enhance the performance of a business but creates confidence in the minds of customers. The quick processing of orders is facilitated by their innovative technology and proper communication for quick business. The multinational processes orders according to customer requirements and aims at reducing the time for delivering the orders to customers as soon as possible. Their customer care section is well …show more content…
The customer is a very vital aspect of the supply chain management as they are the final consumers of the products. The first thing that a company must do in order to sustain the demands of the market is to ensure that their supply chain is effective from suppliers to end-users. Customers always need high quality products in order to come back and it is required that companies embrace a good strategy in their supply chain management to develop their business focus and meet the changing needs and wants of clients. Dell is committed in building a wide customer environment that reflects the global computer market (Gold, 2014). The company engages with different segments in the market in advancing its global diversity and other activities to enhance its presence across different markets. This has helped the organization to remain competitive in the ever-changing world market. Dell is also well-positioned in providing an environment that emphasizes on customer values and development of talent, respecting its clients, satisfying of customers and their stakeholders. According to Carter & Rogers (2008), a successful supply chain management must encompass the different ingredients in order to satisfy customers and maintain a successful competitive advantage in the market. This is one of the strengths that keep the organization on the move. The company now stands in a good

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