Case Study Of CSR In The Construction Industry

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Background of research problem:
(讲什么是CSR)
With the increasing concern about the concept of corporate social responsibility, some scholars think companies should take CSR as an opportunity, innovation and competitive advantages rather than cost (Porter and Kramer, 2006),and also some scholars argue that companies use CSR as means to deal with social environment pressure from public. (Dennis M. Patten,1991) On one hand CSR is aim to minimize the negative impact of business activities, on the other hand to maximize the positive images for the contribution make to economic, society and environment.(Lindgreen and Swaen, 2010; Rundle-Thiele et al., 2008).(paper19,17)

(讲中国CSR)
The international image of china always related to sweatshops and pollution problems for the continuous series scandals of making money at the expense of human lives and environment.(Li-Wen Lin,2010) In 2004 corporate social responsibility began to emerge actively in China. The corporate disclosure and reporting is still in early stage nowadays, and are mainly focus on financial performance rather than social and environmental issues.
…show more content…
Based on stakeholder theory, an indicator system was developed to measure CSR performance in construction industry. (Zhen-Yu Zhao, Xiao-Jing Zhao, Kathryn Davidson, Jian Zuo,2012) How CSR is implemented in Australia and UK construction industry and the background of implementation. (Emma A. M. Bevan Ping Yung , 2015; Stephen Barthorpe, 2010) The research of UK’s leading construction companies’ CSR reporting finds that most companies have aware the importance of CSR, but few of them use key performance indicator and the participation rate is relatively low. (Peter Jones, Daphne Comfort, David Hillier,2006) Construction enterprise should incorporate CSR in corporate governance system to concern working environment, development of sustainability and employees health. ( Sonja

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