Case Study: Increase Your Return On Failure

Between success and failure lies a very thin line, so thin that companies become vulnerable in thinking that a failed opportunity equates to the downfall of their brand. Some companies may even assume a misstep in their strategic initiatives could be the death of their company. That distance between success and failure, while not very far apart, encompasses a grey area that includes the painstaking but valuable takeaways derived from failing to meet a desired or perfected outcome. The case study titles Increase Your Return on Failure takes a deeper look into the ways in which a company can choose to learn from its past occurrences, and moreover, how a company builds upon their mistakes and instills key values from missed or failed opportunities to improve their future.
Failure can instill fear into the hearts and minds of companies at any level, but this case study establishes the theory for …show more content…
The case study Increase Your Return on Failure offers a very practical approach towards understanding how a company can learn from prior failures in order to ultimately become successful. The case study highlights the necessity for constructive thinking and building upon poor performances to create a brighter future. Companies typically require capital in order to start-up and fund their operations, and a commonly used term is “ROI” also known as the return on investment. As the title itself points out, a key measurement and performance indicator here can be seen as an “ROF” or return on failure in order to both prevent a future mishap and learn from any past mistakes. The old saying “If at first you don’t succeed, try, try again” is very applicable here as the case study demonstrates how various companies across different industries rebounded from failures to strengthen their