• First Class Soccer will not have any personal selling besides informing customers what soccer gear would be needed for the age group or club they may be affiliated with.
e. Printed materials
• First Class Soccer will distribute a monthly newsletter of the soccer gear and apparel that will be available each month. Direct mail will be sent to those that sign up to become a member. The mail will inform customers of special deals only given to them for being a member. With the permission of local store, we will hang posters inside storefront windows to let people know we are open for business. Flyers will also be distributed throughout stores, school, and libraries in order to gain more customers. In store catalogs will be …show more content…
Identifying Prospects
• After being in business for the first year, First Class Soccer will identify which customers will be our ideal best customers in which we will focus on to a great extent. Once we identify these customers, we will try to get the attention of those with the same qualities in order to increase our …show more content…
Prioritizing, etc.
• First Class Soccer will prioritize themselves to sell uniforms to soccer clubs, elementary and high school soccer teams because many uniforms will be ordered and the business will receive a lot of revenue from selling uniforms. Soccer cleats are also a great need for many soccer players which is another product we will prioritize ourselves to sell.
VIII. FEDERAL LEGISLATION INFLUENCING THE BUSINESS-
A. Title VII
• First Class Soccer will not discriminate any individuals under the statements covered in Title VII. When hiring, the owner will not discriminate individuals based on a particular race, color, religion, sex, or national origin.
B. ADEA
• First Class Soccer will not have a problem with ADEA because this sports business will not discriminate towards age. Not many older people will want to be paid minimum wage anyways. Managers of the business will accept any individual as long as they have knowledge in the sport of soccer which will be a requirement.
C. FMLA
• First Class Soccer will not offer family medical leave act because the store will not have 50 or more employees.
D.