Case Study: Fairy Godmother's Awesome Shoe Designs

Fairy Godmother’s Awesomely Awesome Shoe Designs is a shop that customizes your favorite shoes however you want, from the plainest of shoes to the shoes of your dreams, from pink princess shoes, to dark rock shoes, and to the coolest Gucci shoes never found. The owners of the company are Cielo Valencia and Leann Patros and both of them work very hard on all the responsibilities for example Cielo takes the shoes, cleans them and gets them ready for Leann to paint and add the designs on the shoes then, we let the shoes dry, put a wax on top of the shoe so the design does not get ruined and then, we give them to you. The service we sell is to take your plain and maybe even old shoes and turn them into new and improved shoes of your dreams and with whatever design you would want. Our target audience is mostly teenagers and adults but we work for any size, for babies, toddlers, kids, teens, or even adults. Our shop found in any regular mall.
Some of the capital goods we need are paints, paintbrushes, wax for the shoes, tables and chairs, a register, machines to put the wax on the shoes, …show more content…
We were not in debt in the process of creating our business and all of our supplies and rent fees were able to be paid without going over our price and income. So, according to our research and work we went through to create our business, since the income prices and gross income were fairly good, it would be possible to make this business take off. What we have learned from starting a small business is that you have to bounce many prices around just so you can make money. What this experience teaches us about capitalism and free market system is that by using capitalism and free market, we were able to create a business that would benefit others. We can show our appreciation for American entrepreneurs by thinking more of the process they go through to create businesses that we benefit from and the work they do to make our lives