I think the success behind Chipotle is its uniqueness and in the world of business uniqueness is very important for competition, but this is not the case here. Since they are struggling to win back customer after series food scares. I think it’s possibly the best move to be a part of the successful burger chain, yet they have many challenges and competition ahead of them. Despite all the challenges and competition most importantly, they should convince their customers, that they have the best and healthy burgers. I will definitely give the restaurant a
