Case Study: Cape Fear Shiners

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Based on the presumption that the team will be a summer league ball club, and a member of a conference like the Coastal Plain League, the “Cape Fear Shiners” would be located in the middle of two current eastern conference members, the Holly Springs Salamanders and the Fayetteville Swampdogs. This optimal location makes for the perfect stop, here at Jim Perry Stadium for interleague play. The area's only competition that could affect ticket sales is the Campbell University’s baseball team and they do not play during the same times so scheduling conflicts should not be a problem. Having a team in this competitive league could be the first step to potentially bringing a minor league team to one of the fastest growing counties in the state.
For comparison in stadium size, the Salamanders stadium has a capacity for 1,800 and the Swampdogs have a capacity for 4,000. These two stadiums offer more seating than the Shiners potential capacity of just over 1,000 after renovations are completed at Jim Perry Stadium. For comparison the Salamanders, with their capacity of 1,800
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The Cape Fear Shiners will be this area's new go to spot for nighttime activities that include members of the community across all ages, as they assemble to the Harnett County's newest baseball stadium to see America's pastime. Experience tells me the counties four local high school students, as well as other members from the community both young and old, could flock to the games and fill the niche for social activities that this area has been needing. The team will appeal to all of the 128,000 (eight times the population of last seasons champions county, Figure A) members of Harnett County as well as providing a solid stream of revenue from the beginning due to a low upstart

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