The cartoon I have chosen to do is The Lifeguard. It was created by artist Mark Knight. Mark Knight published this cartoon in the Herald Sun on 22 January 2014. The issue explored in this cartoon is the lifeguard’s statement on the impact of the manufacturers that will not be rescued by the government. The artist contends to the audience that the cut down of carbon would benefit manufacturers to be considerable. Moreover, the cut down of carbon would help their businesses and improve Australia's economy at the same time in order to maximise the benefits. Through using a sarcastic tone, the cartoonist is trying to convince the manufacturers to save money, who are depicted as swimmers in the cartoon.
Mark Knight uses different strategies to prompt his readers to look more deeply at his cartoon to find meaning. Similar to many other cartoons, symbolism is used frequently here to create parallels to current news stories. The lifeguard symbolises Tony Abbott because his ears look like Abbott’s and we know the character is a lifeguard as the word “lifeguard” is written on the back of …show more content…
His confidence is shown through the use of a megaphone. The language he uses is vulnerable and casual. It makes the reader feel closer to the lifeguard, who is a symbol of Tony Abbott. By saying “Look, I can’t save every manufacturer,” it shows that Tony Abbott has tried his best but his ability is limited. By showing his vulnerability, the lifeguard won the reader’s trust. The use of font on the text depicts the theme of survival, which is strengthened by his identity as a lifeguard. Even though what the lifeguard is saying seems to be cruel, when he says “it’s sink or swim,” the reader can still tell that he would want every swimmer to swim safely. By expressing his vulnerability and his tough love, he motivates everyone to listen carefully to him as to what issues will be dealt with in the