Studies show viewers develop their first impression within 1/20th of a second. Percey states in his Blog post (2013) that the reaction is entirely visual and visceral. The Carousel website has an effective first impression. The viewer is immediately aware of the purpose of the website as a candy store catalogue. It is easy to read and to navigate, with the menu down the side of every page. Although the colours are bright and contrasting, some viewers may not enjoy them as the combination is not appealing.
2.2 NAVIGATION
Navigation on the Carousel website, as previously stated, is easy enough to use, although some people may consider the current side menu to be in the way. Having the menu always visible makes the site feel too cluttered, especially when you see the same menu on …show more content…
The home page contains the same information, and the side menu as seen on a computer can be accessed by a button which pushes down the previous information to show a list of products. Responsive web design needs to cater for viewers on all sizes of screens, and pages need to be updated for modern technology. “You can't just test on your own computer and phone and assume that it will work the same for everyone” (McKee, 2016). It is always easier to make the mobile page first, and expand it to work on a desktop than vice versa.
2.5 USABILITY
Carousel is an effective website for viewing information about the current range of product, but is still lacking in functionality. Both functional and usability testing require very different mind sets from the person testing and ideally should not be carried out by anyone involved in the development of the product (Dowson, 2015). The site is also lacking in that potential customers cannot buy goods directly from the website – this is a service that people generally expect from a modern project