With this transition, they kept themselves in power by making sure that consumers purchased their products. What’s even more ingenious is that they came up with ways to lend us money so that we could purchase their products. So they make money off of the products and services that we purchase from them and they make money off of credit cards and mortgages and loans that we use to purchase above mentioned products and services from them. In the “Fight Club,” Tyler Durden says “things you own, end up owning you.” Now, things that we own, end up owning us both, literally and figuratively. Figuratively in a sense that we base our own self-worth on the possessions we own, the way narrator does in the movie. He describes himself “close to being complete” and what he means is the furniture that he has acquired over the years. Literary in a sense that we have to work to generate income to pay for the things that we own. So we work for our cars and houses and other junk we buy with our credit cards. As Tyler said: “Advertising has us chasing cars and clothes, working jobs we hate so we can buy shit we don 't …show more content…
Division of labor made sure that we do not share similar experiences; thus, we do not feel connected with each other nor do we form close-knit communities like Gemeinschaft. The scene also demonstrates the fact that upper classes and the government that helps them should not underestimate the rage and anger that could unleash one day from lower classes because of their abuse and exploit. What’s interesting is that the movie was produced by the 20th Century Fox and its CEO, Rupert Murdoch, despised the project. Perhaps, the Hollywood once did something to discredit itself. The values that this movie promotes clashes with the rest of what Hollywood stands