Cango Swot Analysis Essay

Improved Essays
Issues:
1. Budget and Financial Analysis
2. Strength
3. Opportunity
4. Weakness
5. Threat
6. Marketing
Recommendation:
1. Budgeting - making a budget by setting a cash flow throughout the business. By monitoring a cash stream budget, it is conceivable to recognize any potential emergency focuses where liquidity will be poor. Elizabeth Bennett (CEO) needs to review the proposal with Warren, Jack and Debbie before the team management meetings so she will have a better idea of what they are going to present to the team members. Elizabeth Bennett (CEO) and CanGo need to prepare a financial analysis report that will reflect each department so it can be reviewed at their meetings.

2. Strength - The CanGo Company has great strength
…show more content…
During the meeting we recommend that all department managers are a part of the strategic planning of the project proposal instead of just Warren and Jack. Liz needs to exercise more communication between her management team.
4. Opportunity - The opportunity for CanGo is using new technology by expanding upon the online gaming system, marketing a new product that will bring in more sales and profit. In using the online system this will open the doors for new customer from all over the world. The online system will allow CanGo to build and market its brand.
5. Threat – CanGo can be faced with new competitors pop up shop which will also try to steal or duplicating CanGo product and selling the items for less. As the company expands their product and system CanGo must also look at the volume of work and the number of employees that will be needed to make this add gaming project successful. We advise that CanGo research the government regulate online business guidelines, and add this to their project budget for internet, cyberspace security; for their customer personal information to prevent identity theft and along providing security to CanGo

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