Heinrichs explains how to use persuasion to your advantage by using rhetorical strategies. He also explains that in some cases you must think about the big picture and let the other person feel victorious throughout the argument to get what you want in the end. He uses countless references to past and present historical figures to explain how they won over their personal crowd. Heinrichs often uses his family as references and test subjects. Heinrichs argues with his son about toothpaste and makes him believe he has won, getting him the toothpaste he needs. He explains that he could have belittled him but “instead I made him feel triumphant, triumph made him benevolent, …show more content…
It is very long and tends to repeat itself. It is also hard to follow because it jumps to and from different ideas. The persuasion alerts also make it hard to focus on the main text of the book and I find myself getting distracted by the boxes in the margin. Although some examples are simple, Heinrichs uses a lot of references that are very difficult to understand. He addresses a fair amount philosophers and ancient groups that use rhetoric. Many young adults do not follow these examples and get lost in the history. I think English 1301 continues using this book in the classroom because some students do understand it. However, some also do not and it is hard to keep up with the pace and references mentioned throughout the