Please share an example of a company you are familiar with (not one that is listed in this week’s readings, but another one that you have seen or heard about) that that uses “green” or sustainable marketing practices. Share the name of the company, the product or service they provide, and how they market their business as “green” or as sustainable.
Some companies try to take advantage of any gimmick to sell your their products including marketing themselves as green when nothing could be farther from the truth. Locally there are various businesses that are taking a green stance and trying to reduce, recycle and reuse to make their community and the earth a better place.
Once such company is is Campbell's soup.
Image courtesy of: (Shreeves, 2013)
Campbell's soup was recognized as one of the world's most sustainable companies in 2013, accordingly, it was for the involvement and operations of the local plants which gave Campbell's soup such a prestigious …show more content…
n.d.)
Green Market has been a stop on my shopping list for the last ten years, stocking green items, such as environmentally friendly soaps, detergents and cleansers, along with healthier less processed foods that are primarily manufactured in a sustainable and environmentally friendly manner. Moreover, Green Market features a wellness center that has a large supply of vitamins, essential oils and supplements to keep your body feeling at it's peak.
I spoke to a representative of the company, who explained that Green Market has sustainable business practices, they recycle as many products as possible within the constraints of the local recycling capabilities. Additionally, they use an electric company that provides electricity from environmentally sustainable practices such as solar and wind (Green Market Natural Foods. n.d.). Moreover, Green Market is concerned with the local community and provides products that promote overall wellness in health and
Some companies try to take advantage of any gimmick to sell your their products including marketing themselves as green when nothing could be farther from the truth. Locally there are various businesses that are taking a green stance and trying to reduce, recycle and reuse to make their community and the earth a better place.
Once such company is is Campbell's soup.
Image courtesy of: (Shreeves, 2013)
Campbell's soup was recognized as one of the world's most sustainable companies in 2013, accordingly, it was for the involvement and operations of the local plants which gave Campbell's soup such a prestigious …show more content…
n.d.)
Green Market has been a stop on my shopping list for the last ten years, stocking green items, such as environmentally friendly soaps, detergents and cleansers, along with healthier less processed foods that are primarily manufactured in a sustainable and environmentally friendly manner. Moreover, Green Market features a wellness center that has a large supply of vitamins, essential oils and supplements to keep your body feeling at it's peak.
I spoke to a representative of the company, who explained that Green Market has sustainable business practices, they recycle as many products as possible within the constraints of the local recycling capabilities. Additionally, they use an electric company that provides electricity from environmentally sustainable practices such as solar and wind (Green Market Natural Foods. n.d.). Moreover, Green Market is concerned with the local community and provides products that promote overall wellness in health and