Good morning/afternoon ladies and gentlemen. I am here on behalf of “Trendy Kookaburra” to present two possible advertisements - a brochure and radio message - for a select region in Australia. The latter material will merge a unifying theme of both adventure and culture tourism for Sydney in New South Wales.
A variety of potential buyers in foreign regions such as Europe and Asia will be the main focal point of the advertisements marketing strategy. Strictly speaking, the daring and carefree adolescents who take an interest in thrill-seeking adventure will be the main demographic for the campaign. The two before mentioned advertisements will now be showcased as follows;
* Present an example of the two advertisements in PowerPoint slides one-by-one and then side-by-side. …show more content…
The rhetorical question “Is Sydney a part of Australia?” provides the audience with food for thought and results in a subtle influence over the subject. Similarly, the phrases “Let’s get real here...” and “Come to Sydney… the Emerald City” asks for a more direct response with the use of a manipulative technique known as imperative verbs to command the audience. Above all, the use of repetition of ideas in the phrase “…have a laugh, have a break and have a fair go…” promotes clarity and encourages the acceptance of the campaign.
Conclusion:
In summary, we have covered the devices and techniques that apply to making this sufficient advertising campaign. Through the information that we put forward, it is clear that our approach to Sydney tourism appeals to an appropriate range of audiences. In any case, it is to be said that the selection of visual and language practices is very effective. We have learnt that the key to appealing youths is to promote a place that is secure, welcoming and has natural attractions. So, do you want to visit the Emerald