Analysis Of Buyagift PLC

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The organisation that I have decided to investigate is Buyagift PLC, I have chosen to analyse Buyagift PLC because they are a respectable business and one of the most successful e-commerce company in the United Kingdom. I will also be talking about how businesses communicate using this information and the different types of communication
Businesses communicate by sharing information. Information is data that is accurately and timely. It is specifically organized and is presented within a context that gives it meaning and relevance, and that can lead to an increase in understanding and decrease in uncertainty.
Communication is the exchange of thoughts, messages that occur because they are sources of information. It is vital that businesses
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Staffs are often friendly in order to give the customer a better overall shopping experience, which would make them more likely to shop at Buyagift PLC again. Staffs also use verbal information in meetings where they discuss everything from the progress of the company too new products and how they will be promoted. These types of verbal information help Buyagift PLCs manage the business.
Written information is vital at Buyagift PLC and is used throughout the business. An example of written information is a bank statement which is an external piece of information that comes from the accounts department within Buyagift PLC. The purpose of this information is to help the business keep their investments and income regulated so that they are making a
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The website also has an online shopping feature that allows customers to purchase goods online, this web-based source of information is important for Buyagift so that they can reach new customers The Buyagift’s customer service department looks at complaints and can offer help to customers. This is usually a type of verbal information as the customer is either speaking to customer services over the phone but it can also be written information as a customer may write a letter or email. This source of information allows Buyagift to improve its customer service as they can learn from mistakes and complaints which help them develop as a business. Having a good customer services department like Buyagift also gives the business a better reputation which is vital in a competitive market.
Business information is vital for Buyagift as it is used in all levels and aspects of the business and it is needed to understand how a business is progressing. I have also looked at the different ways in which Buyagift communicate whether it’s verbal or written information. Communication is again important in all aspects of the business but especially in the day to day for example Customer service staff has to deal with customers on the phone all day using verbal

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