Improving Business Writing
Why is writing important in business? Writing is essential in any form of business. We use writing in all types of communication such as: email, facsimile, letter writing, etc. Writing skills are important to the business professional because it prepares the workplace for well-written business communications. The three topics I will cover can serve as an outline for improving writing skills in businesses. The topics are principles of business writing, how to write an effective business letter, and how to improve business writing within the company. These topics will aid in examining and improving our company's employees writing skills.
First, there are "four principles of writing: Empathy,
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1). Chris Read of the Financial Times said, "The business letter is an essential tool in our economy and free-enterprises-system because it's the way companies communicate to buy, sell, and render services. It's also one of the most important nonverbal images people have of
you/your company" (Read, 2004, p. 1). It is a widely accepted assumption that the business letter plays an intricate part in the way other businesses view and perceive your company. When writing any form of written communication, it is best to have an outline or general format. Most companies have their own business format that they want their employees to follow . For example, "A company might have a particular way of presenting a salutation or they might use a specific letterhead" (Writing@CSU: Writing Guide, 2004, p. 1). The letterhead or return address is the very first thing that goes on a business letter. This includes your name, address, phone number, and company logo/letterhead. A reader should always be able to quickly locate your contact information (Writing@CSU: Writing Guide, 2004, p. 1). Following the letterhead is the inside address. This is the reader's full address that includes: the name, position, organization, and complete mailing address (Writing@CSU: Writing Guide, 2004, p. 1). Next, is the attention line. We use the attention line when the letter is intended for a particular person even if the person is unavailable