Business Analysis: Lululemon Athletica Inc.

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Lululemon Athletica Inc., founded in Vancouver, Canada in 1988 by Chip Wilson is a yoga-inspired company which designs and retails technical athletic apparel. Their products are fitness tops, jackets, pants and shorts for yoga, dancing and running. They have worked primarily in Australia and North America; they initially focused on the women who were educated and had a healthy and dynamic lifestyle. The first store was opened in Kitsilano, British Columbia in 2000. The first store was created with the purpose of collaborating with the community, which helps people learn about a healthy life's mental and physical characteristics as well as selling yoga clothes. The strongly sale growth showing the customer satisfaction caused them to direct

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