Introduction
This case is about the Roxanne Quimby, who is the founder of the Burt’s Bees, a company that manufactures the handmade crafts and beeswax product. At first, Burt’s Bee was located at Central Maine. Later, she shifted the company in North Caroline. However, now she is in dilemma whether to go back to Central Maine or not.
Before she founded Burt’s Bee, she was the black sheep of the family. While every family member was a successful business person, she was not interested in business. But her father gave her an early entrepreneurial education. Even though her marriage failed and was hard to earn a good income for her family, she survived with money making skills her father taught her. Later she met Burt Shavitz, a beekeeper with 30 hives who taught her about beekeeping and on this process, Quimby noticed the huge stockpiles of beeswax which she later used to make a candles and earned a good amount of money. With this idea, Quimby convinced Burt to form a honey and beeswax business and that is when the Burt’s Bee was founded. The business really did well and they even expanded their product line with other handmade crafts and beeswax products, for example, lip balm. Though the business was …show more content…
Similarly, entrepreneurs are the creator, innovator and risk taker that focus on creating a value and utilizing the resources effectively and efficiently rather than having a profit motive. Filion (2008) also stated that an entrepreneur are those that are innovative and recognize the opportunity, makes risky decisions that lead them to take action and use the resources as efficiently as possible adding a value. The best examples of successful entrepreneur are Bill Gates (founder of Microsoft), Mark Zuckerberg (founder of Facebook), Michael Saul Dell (founder of Dell Inc.), Steve Jobs (founder of Apple) and so
This case is about the Roxanne Quimby, who is the founder of the Burt’s Bees, a company that manufactures the handmade crafts and beeswax product. At first, Burt’s Bee was located at Central Maine. Later, she shifted the company in North Caroline. However, now she is in dilemma whether to go back to Central Maine or not.
Before she founded Burt’s Bee, she was the black sheep of the family. While every family member was a successful business person, she was not interested in business. But her father gave her an early entrepreneurial education. Even though her marriage failed and was hard to earn a good income for her family, she survived with money making skills her father taught her. Later she met Burt Shavitz, a beekeeper with 30 hives who taught her about beekeeping and on this process, Quimby noticed the huge stockpiles of beeswax which she later used to make a candles and earned a good amount of money. With this idea, Quimby convinced Burt to form a honey and beeswax business and that is when the Burt’s Bee was founded. The business really did well and they even expanded their product line with other handmade crafts and beeswax products, for example, lip balm. Though the business was …show more content…
Similarly, entrepreneurs are the creator, innovator and risk taker that focus on creating a value and utilizing the resources effectively and efficiently rather than having a profit motive. Filion (2008) also stated that an entrepreneur are those that are innovative and recognize the opportunity, makes risky decisions that lead them to take action and use the resources as efficiently as possible adding a value. The best examples of successful entrepreneur are Bill Gates (founder of Microsoft), Mark Zuckerberg (founder of Facebook), Michael Saul Dell (founder of Dell Inc.), Steve Jobs (founder of Apple) and so