Bucktown's Hot Chocolate Restaurant: Case Study

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The James Beard Award-winning chef, Mindy Segal, who is also behind Bucktown's Hot Chocolate restaurant will be launching a cannabis- infused desert in Illinois.

One of Chicago's renowned chefs is partnering with cannabis cultivator Cresco Labs to create a line of marijuana-infused sweet treats. Some of the pastries include infused granola bites, chocolate brittle bars, infused hot chocolate drinks, cookie mix and do-it yourself cakes.

Charles Bachtell, the founder of Cresco, Illinois' largest cannabis cultivator confirmed that the latest line will be launch in late February. Adding, "Having someone with Mindy's name brand and credibility enter the cannabis industry says a lot about where this industry is headed," the statement reads, according to chicagoist.
…show more content…
Talking about her excitement about the latest weed- laced pastries, Segal said through a statement, as per DNAinfo, "We've all heard the expression 'it tastes like medicine' but there's no reason it has to. With my recipes and Cresco's technology, we're developing this line of products to be consistent every time and absolutely enjoyable to eat."

For over the years, Segal has been very active in joining charities, including the Greater Food Depository and Charlie Trotter's Culinary Education Foundation, EATER reported. Now, with her latest partnership, Mindy is hopeful that her cannabis- infused pastries can help ease numerous medical marijuana patients. "I believe in helping people and creating a good product and making a difference," the celebrity chef

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