Bp Oil Crisis

How companies react in the face of a disaster can show us how effective its crisis management strategy is. Thus, a good crisis strategy should include a communication plan, when a disaster happens, a business must be able to effectively convey critical information to the public and the media alike. During a disaster, the immediacy of information is essential. For example, when information is not forthcoming rumors begin to circulate, and there is difficulty in trying to separate fact from fiction. Consequently, if a company is straight forward and produces information in a timely manner that can decrease the number of rumors. Moreover, one of the first steps of a crisis management plan should be to designate an effectively trained spokesperson, this person will be …show more content…
Additionally, to date, the incident is the largest oil spill disaster in US history and resulted in astronomical environmental fines and a damaged reputation. From the onset, BP was unwilling to phantom that an oil spill would happen, and if it did the company thought that it was prepared to deal with it. However, after the oil spill it was apparent that the company lacked an effective disaster strategy. Thus, communications and bad management led to the BP oil spill, three were three companies at the heart of this disaster, BP, Transocean, and Halliburton. Transocean owned the oil rig, but it was leased by BP, and Halliburton was the cement contractor. Apparently, inadequate cementing at the base of the well allowed gas to rise and that resulted in the explosion. Thus, BP was under an extreme amount of pressure to get the well completed, therefore, corners were cut to facilitate this. Unfortunately, the short-cuts that the company took resulted in the loss of 11 lives, and over a billion dollars in damage to the Gulf ecosystem (Griggs, 2011). However, the worst was yet to come, instead of these three companies admitting to what went wrong, they first decided to