Boycott Nike Vietnam Essay
Supervisors were doing very …show more content…
The headquarters in the United States were forced to address these issues that they tried to cover up. In closing to the interview CBS stated, “Nike now says it plans to hire outside observers to talk to employees and examine working conditions in its Vietnam factories, but the company won't say just when that might happen” (Boycott, 1998).
Nike’s consumers were starting to see what their product really was made of and as a result started to view Nike in a bad light. There was a decline in sales and that loss of profit made Nike take a closer look. As pointed out by the CEO Phil Knight during one of the meetings, “The Nike product has become synonymous with slave wages, forced overtime and arbitrary abuse. I truly believe that the American consumer does not want to buy products made in abusive conditions” (Cushman, 1998). Since that meeting