Zomorodi Bid Talk Analysis

In February of 2015, a series of challenges for people and their phones began. This was a part of the Bored and Brilliant project that was started on a podcast by Manoush Zomorodi. Zomorodi had realized that smartphones were consuming her life and the lives of those around her. So, she conducted research and began collecting data for this series of challenges directed toward the relationships between those who signed up for the project and their phones. In April 2017, she gave a presentation explaining more on her theory at TED2017. Zomorodi expounds upon the facts and emotions caused by her Bored and Brilliant project and the ideas behind it. In her TED talk, “How boredom can lead to your most brilliant ideas,” Manoush Zomorodi juxtaposes …show more content…
She plays several of these audios to appeal to several of the audience’s emotions. One man sends in a response to the “Delete that app” challenge. He describes the emotional ordeal that he experienced when he deleted all of his social media apps. Zomorodi uses this example to make the audience self-aware of their phone use. The example of this man shows the attachment that people can gain with their phone. This attachment demonstrates the potential addiction between one and their phone to the audience. Since this story is very relatable and is used negatively, people will remember not to let it happen to them. This effectively changes the person to be able to create a better future by not being distracted. With these apps off of his phone, he then illustrates to the audience the freedom he felt to be able to decide when to check his phone and when not to. Thus, exemplifying the freedom of thought that was being taken away by his phone. Another woman shares her story from during the challenge. She was waiting at the train station, and, since she had a bit of time, she decided to go up and down the stairs several times and got a full cardio workout in before getting on the train. This woman shows us the significant improvement for thought on one’s well-being when smartphones and distractions are set aside. Smartphones make it easy to procrastinate. Whenever there is something one might want to do, it is easy to push it off because you are already doing something. With reduced time on our cellphones we can have a greater ability to be self-motivating and the time to be able to do it. So, by encouraging people to shorten phone time, Zomorodi is telling people to focus on the