Today, in many low- and middle-income countries, blood supply is critically inadequate. Sub-Saharan Africa, which has the highest maternal mortality rate in the world, has the lowest blood donation rates in the world (WHO, 2014).
Previous research conducted in Saudi Arabia has revealed that perceived risk of contracting HIV, preference of direct donations from relatives/families, lack of knowledge that a blood bank is in need of blood, and mistrust of modern medicine and hospitals all add to a population not donating sufficient amount of blood (Al-Drees,2008).
In developing countries, the hesitation among individuals to donate blood is, by and large, accounted to misconceptions associated with fears of bodily harm in the process of donating
Previous research conducted in Saudi Arabia has revealed that perceived risk of contracting HIV, preference of direct donations from relatives/families, lack of knowledge that a blood bank is in need of blood, and mistrust of modern medicine and hospitals all add to a population not donating sufficient amount of blood (Al-Drees,2008).
In developing countries, the hesitation among individuals to donate blood is, by and large, accounted to misconceptions associated with fears of bodily harm in the process of donating