We would rather live with everyday distractions encountered throughout our day than worry about the vast complications our earth is experiencing. McKibben declares in “Global Warming’s Terrifying New Math” that we are losing the fight, quickly and badly; the main reason is our oblivion as a human species of the current environmental degradation our planet is experiencing. Often, the public is overwhelmed or confused by scientific language and data concerning the causes and effects of global warming. However through our reliance on newspapers, articles, and magazines, we consume information through words written by authors like McKibben, whose purpose is to inform and educate the public. McKibben uses devices, such as paragraph titles and conventional analogies to everyday life, to guide readers into understanding three important concepts behind global warming (and into becoming reasonable, educated, well-read environmental heroes). “Three simple numbers that add up to global catastrophe – and makes it clear who the real enemy is.” (p.1) The use of a subtitle tells the reader about the main purpose of the article, the overall concept that they should expect. By including the words “real enemy” and attaching them to the “three simple numbers,” McKibben is personifying the concept, creating multiple villains, …show more content…
Within the context of every paragraph, McKibben references climate scientists, climate economists, and professionals, to provide sufficient evidence that adds up to the main number. Through this simple structure, the rising of numbers presents a sense of impending doom, for the bigger the number, the greater the war against global warming presents itself. He is presenting the motive with the use of paragraph titles, to give the readers a second to digest, before moving on to the next