5.4 Competitive strategy
The competitive strategy is an attributes allow Bellamy’s Organic to outperform its competitors (Wikipedia, 2009). There are three major competitive strategies, cost leadership strategy, innovation strategy, and operational effectiveness strategy. Michael Porter made competitive strategies as sample as lower cost and differentiation (Wikipedia, 2009). Before identify the best competitive strategy suitable for Bellamy’s Organic, let’s draw out some critical factors on external and internal environment listed before.
The Bellamy’s Organic has advantage on access nature resources (Bellamy’s Organic, 2015). As their annual report described, Bellamy’s Organic own few large area farms and corporate with many qualified large
The competitive strategy is an attributes allow Bellamy’s Organic to outperform its competitors (Wikipedia, 2009). There are three major competitive strategies, cost leadership strategy, innovation strategy, and operational effectiveness strategy. Michael Porter made competitive strategies as sample as lower cost and differentiation (Wikipedia, 2009). Before identify the best competitive strategy suitable for Bellamy’s Organic, let’s draw out some critical factors on external and internal environment listed before.
The Bellamy’s Organic has advantage on access nature resources (Bellamy’s Organic, 2015). As their annual report described, Bellamy’s Organic own few large area farms and corporate with many qualified large