The main method of persuasion in the paragraph is the pathos appeal. The author of the blurb is specifically targeting the audience’s heart, making us feel sad and responsible for pediatric cancer. These feelings of sorrow and responsibility will lead the audience to nominating Bear Necessities as the Charity Drive charity in order to make themselves feel better because they improved the situation. The author also was very knowledgeable regarding the audience’s constraints; he/she knew that high school students are very accessible, and have the power to make large changes due to massive numbers. Furthermore, the author knew that the audience (high school students) was going to easily be persuaded because high school students are also kids and
