Beach Towel Brand Analysis

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The Beach Towel Brand That’s Making A Difference For Marine Life.

Ambassadors #savethefishies

Founded in San Diego, California, by three friends with a passion for the ocean, Sand Cloud is a charitable beach lifestyle company, best known for its colorful handmade Turkish beach towels and it’s massive social media Ambassador following. Since its founding 2014, Sand Cloud has consistently been a beacon of awareness for marine life preservation. They donate 10% of their earnings back to nonprofits that support their cause for preserving our oceans and its inhabitants.

Now over 200,000 loyal Sand Cloud ambassadors across the globe help spread the important message of marine life preservation through representing the brand’s merchandise (beach towels, blankets, apparel and accessories). Many of which, rave about Sand Cloud’s products and mission statement online. Over 100,000 posts on Instagram alone are tagged with Sandcloud’s infamous hashtags #savethefishes and #sandcloud and are often followed by photos of happy customers enjoying their towels and accessories.

According to Sand Cloud’s founders, Bruno Aschidamini, Brandon Leibel and Steven Ford, knowledge is power. They believe that if we educate people about the severity of ocean pollution in an
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Thanks to the support of Sand Cloud customers and ambassadors, over 1,000 marine life animals have been rescued and over 500 pounds of trash have been cleaned off of our beaches. To date, Sand Cloud has donated over $100,000 to 5 nonprofit organizations, including The Marine Conservation Institute and The Pacific Marine Mammal Center, who tirelessly work to protect our oceans and their inhabitants. Their goal is to have at least 1 nonprofit partner in all 7 continents by the end of

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