The company had done great job forcing small competitors out of the business, unfortunately the company has to deal with bigger names like Apple and amazon now if they still want to stay in the business. Physical Books are not attracting enough consumers. Nook - Barnes & Noble e-book- is a result of adaption to the new market demand. The store offers a lot of free extra promotions in the most popular apps and games. The company is focused in improving production process and final product through enhancing procurement process. E-book technology and the Internet have forced Barnes & Noble and the book publishers to take a few steps to keep up with the changes in the business. The company is to deal with Microsoft and other dominant companies in the internet to help improve the rate of sales of Barnes & Noble and the book publishers Nook. There are also the focus of development of Nook series. The exist of book stores is giving Barnes & Noble a competitive advantage since Amazon doesn't have any way of face to face interaction .Book stores increase the sales of actual books and also promotes
The company had done great job forcing small competitors out of the business, unfortunately the company has to deal with bigger names like Apple and amazon now if they still want to stay in the business. Physical Books are not attracting enough consumers. Nook - Barnes & Noble e-book- is a result of adaption to the new market demand. The store offers a lot of free extra promotions in the most popular apps and games. The company is focused in improving production process and final product through enhancing procurement process. E-book technology and the Internet have forced Barnes & Noble and the book publishers to take a few steps to keep up with the changes in the business. The company is to deal with Microsoft and other dominant companies in the internet to help improve the rate of sales of Barnes & Noble and the book publishers Nook. There are also the focus of development of Nook series. The exist of book stores is giving Barnes & Noble a competitive advantage since Amazon doesn't have any way of face to face interaction .Book stores increase the sales of actual books and also promotes