Barcelona Research Paper

Improved Essays
Barcelona Sponsors As you may know, Barcelona is a pretty famous/well known soccer team from northern Spain. Barcelona has two FIFA Club World Cup trophies. They also have many partnerships with many different businesses. Their partnerships are referred to as their sponsors. Many of their sponsors you know and use in an everyday life style. Some sponsors include Panasonic, Gatorade, Nike, Head and Shoulders, EA sports, Toshiba, Qatar and many more. Some sponsors are more presentable then others, like Qatar being on the front of their jerseys. Qatar is Barcelona’s number one supporter and has a huge contract with them. Barcelona has two FIFA Club World Cup trophies. One main sponsor for Barcelona is Gatorade, they are both benefitting from this partnership. Gatorade feels very successful with this deal/agreement, by getting young people to make sales. “Partnership benefits will include Gatorade Prime, Perform and Recover products and equipment on the Camp Nou sidelines, in the locker room and at press conferences. The Club will also have access to the Gatorade Sports Science Institute’s state-of-the-art laboratory and testing facilities which will provide sports nutrition support and counsel for the Barcelona players.” …show more content…
I’m sure Gatorade would proudly go on years from now with Barcelona and continue their trust with them. “FC Barcelona vice-president, Javier Faus explained why the Club had chosen Gatorade: “We are very satisfied with this deal. Gatorade is a prestigious international brand that is a leader in sports fuel and with a great commitment to scientific investigation. This agreement strengthens our sponsorship program with one of the most important global brands in the sporting field and is a further step into America, one of the most important strategic territories for the Club, where FC Barcelona has an immense supporter base.” (partnership agreement with Gatorade

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