Baby Boomers Stereotypes

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Accordingly, society has differing stereotypes for all three generations. A stereotype is defined as traits that are associated with a cohort and by consequence each individual within that cohort. These stereotypes can be either positive or negative traits associated with each generation (Posthuma & Guerrero, 2013). Research has found that there are stereotypes associated with the different generations (Perry, Hanvongse, & Casonic , 2013; Gibson et al., 2009; Coulon et al., 2008). The Baby Boomers are stereotyped as loyal, especially to their companies. The generation is also seen as idealistic, optimistic and driven workers. Unfortunately, Baby Boomers are viewed as being bad with technology and resistant to change (Perry et al., 2013; Gibson

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