In order to grow, Daniel Reiss must Choose a new retailer, but this will affect the position of the company in the market. A look inside the two offers that Asmuns Place and Levine’s Menswear have made for Canada Goose, guides us to recognize that Levine’s Menswear is the best partner for Canada Goose for many reasons.:First the two retailers have good reputation in the market, concerning the future growth of the two retailers, Asmuns Place which sells women’s clothing only, plans to feature men’s products eventually but can’t provide an immediate timetable for this move,and Ap will demand to be the exclusive national retailer for men’s products.Levine’s Menswear which expects to grow to 40 stores in the future,offers selling men’s clothing
