Expert on ethos, John J Ruszkiewicz in his persuasive text argues that arguments based on character known as ethos. He supports this claim by first thinking that arguments based on character, trustworthiness, and credibility. Ruszkiewicz purpose is to persuade the readers in order to get them to use ethos to make better arguments. …show more content…
A commercial that demonstrates ethos is the Haynes commercial starring Michael Jordan, famous American basketball player who states that Haynes tee shirts are the best tee shirts to buy. One aspect that will be effected if you buy this is if you think Michael Jordan is a credible and reliable person who wants the best for you or just wants to make money. One way to show that you are a credible source is to provide evidence or information that you have the best product such as having the best tee shirt from Hanes company.
Andrea Lunsford, John Ruszkiewicz, and Keith Waiters, in their informative writing, argues that pathos is a great tool to use when trying to win an argument. They support this claim by first explaining how to use emotions to maintain an argument and lastly how to win arguments off them.They inform their audience on how to make their arguments