TARGET MARKET
Aquafresh toothpaste is a product that caters to all age groups although safety precautions should be taken by children younger than the age of six years. Children under the age of six years old should take a pea sized amount of toothpaste when brushing their teeth.
DEMOGRAPHICS, PSUYCHOGRAPHICS AND SOCIOGRAPHICS
The demographics have shown that all genders, ages and races use the Aquafresh product but in the gender category females buy the product more than males. People between the ages of twenty four to thirty four buy the Aquafresh product more than any other age group and Asian people buy it more than any other race. The Aquafresh product is slightly on the high income side. People are more likely to buy the Aquafresh …show more content…
Aquafresh toothpaste was first sold in 1973 and is manufactured by a British pharmaceutical company. Aquafresh toothpaste is well known in a lot of countries. Aquafresh toothpaste was the first toothpaste to fight tooth decay and was the first toothpaste to have a gel that gives you a fresh minty breath. Aquafresh removes and polishes teeth stains while also preventing new ones from forming; it has a sugar acid which provides cavity protection. The toothpaste also gives you a fresh breath that lasts throughout the day. Finally, Aquafresh fresh and minty toothpaste has an all in one protection that promises you healthy gums, strong teeth and fresh breath, having these three things being symbolised by a colour from the toothpaste, red being for healthy gums, white being for strong teeth and blue being for fresh …show more content…
The white on the box also gives us the idea of how white your teeth will become when using the toothpaste. The toothpaste box doesn’t have a lot of words written onto it buy has all in one and fresh and minty written onto it to show which type of toothpaste it is since Aquafresh has many different types of toothpastes. At the back of the box you are given more information about the product for example things like the product ingredients, the directions and numbers or websites you can visit if you have any problems with the Aquafresh
Aquafresh toothpaste is a product that caters to all age groups although safety precautions should be taken by children younger than the age of six years. Children under the age of six years old should take a pea sized amount of toothpaste when brushing their teeth.
DEMOGRAPHICS, PSUYCHOGRAPHICS AND SOCIOGRAPHICS
The demographics have shown that all genders, ages and races use the Aquafresh product but in the gender category females buy the product more than males. People between the ages of twenty four to thirty four buy the Aquafresh product more than any other age group and Asian people buy it more than any other race. The Aquafresh product is slightly on the high income side. People are more likely to buy the Aquafresh …show more content…
Aquafresh toothpaste was first sold in 1973 and is manufactured by a British pharmaceutical company. Aquafresh toothpaste is well known in a lot of countries. Aquafresh toothpaste was the first toothpaste to fight tooth decay and was the first toothpaste to have a gel that gives you a fresh minty breath. Aquafresh removes and polishes teeth stains while also preventing new ones from forming; it has a sugar acid which provides cavity protection. The toothpaste also gives you a fresh breath that lasts throughout the day. Finally, Aquafresh fresh and minty toothpaste has an all in one protection that promises you healthy gums, strong teeth and fresh breath, having these three things being symbolised by a colour from the toothpaste, red being for healthy gums, white being for strong teeth and blue being for fresh …show more content…
The white on the box also gives us the idea of how white your teeth will become when using the toothpaste. The toothpaste box doesn’t have a lot of words written onto it buy has all in one and fresh and minty written onto it to show which type of toothpaste it is since Aquafresh has many different types of toothpastes. At the back of the box you are given more information about the product for example things like the product ingredients, the directions and numbers or websites you can visit if you have any problems with the Aquafresh