Smoking tobacco has been around since 600-900 AD. Over the centuries smoking tobacco has become popular and has attracted people of all ages and backgrounds thanks to advertisements. Advertisements have ranged from showing how fun smoking can be to showing how deadly it is. The companies and organizations that launched the campaigns have utilized many different techniques to catch the reader’s eye. Whether it was to support or go against smoking, both types have shown to be successful at catching the attention of their audiences. The first ad being discussed is a vintage advertisement for Granger tobacco from 1932. Featured on the ad is a younger white girl around the age of four being held by her white cleanly shaven father. The father
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The first ad was released in 2006 by the Child Health Foundation and has a dark black background and a little blond girl around the age 5 who’s face is being illuminated. There is a trail of smoking leaving the ad that forms a halo over the little girl’s head. The only text on the ad says “Children of parents who smoke, get to heaven earlier”. This advertisement is very blunt and is creating awareness of second hand smoke, especially for small children. The little girl seems very innocent and the company may have done that on purpose. Even her clothing is there to emphasize her youth and innocence, which catches your eye in contrast with the plain black background. There are other organizations such as the Center for Disease Control and Prevention, Smoke free by the National Health Service, and the Chilean Corporation Against Cancer (CONAC) that use graphic anti- smoking ads. The various ads have children be hurt by a cloud of smoke. There are two ads with little boys crying as their being suffocated by a bag shaped cloud of secondhand smoke. There is also an ad that has a little girl whose mouth is covered by a large hand made of secondhand smoke. These graphic ads are there to evoke emotion and guilt smokers into making a
The first ad was released in 2006 by the Child Health Foundation and has a dark black background and a little blond girl around the age 5 who’s face is being illuminated. There is a trail of smoking leaving the ad that forms a halo over the little girl’s head. The only text on the ad says “Children of parents who smoke, get to heaven earlier”. This advertisement is very blunt and is creating awareness of second hand smoke, especially for small children. The little girl seems very innocent and the company may have done that on purpose. Even her clothing is there to emphasize her youth and innocence, which catches your eye in contrast with the plain black background. There are other organizations such as the Center for Disease Control and Prevention, Smoke free by the National Health Service, and the Chilean Corporation Against Cancer (CONAC) that use graphic anti- smoking ads. The various ads have children be hurt by a cloud of smoke. There are two ads with little boys crying as their being suffocated by a bag shaped cloud of secondhand smoke. There is also an ad that has a little girl whose mouth is covered by a large hand made of secondhand smoke. These graphic ads are there to evoke emotion and guilt smokers into making a