Anthropologie And Urban Outfitters Apparels

Improved Essays
Currently the company’s Anthropologie and Urban Outfitters apparels are not resonating with customers. Its second quarter estimates are disappointing, expects margins to suffer and negative comp sales. The company’s forecast has clouded investors’ enthusiasm. The recent quarterly results are not only the reasons for investors’ pessimism. As we mentioned earlier, its margins are shrinking and growth has hit a speed bump.
While one shouldn’t focus too much on a quarterly results and hit and miss are part of fashion business, if a company continuously misses, then there is a possibility of losing its loyal customer base. Bringing back the lost customer base is an extremely difficult task. However, both brands offer diverse product categories

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