Anita The Cleveland Clinic Case Analysis

Decent Essays
Anita: I, would have to agree with you Anita the Cleveland website was far more attentive to the personal needs of its readers. Even though the Mayo clinic did provide information that the patient could access, the website was not very user friendly and personal. It is my opinion, that the Mayo clinic was set up to be more factual and to the point. Maybe, its website had been set up quite a few years ago, and patient user friendliness was not part of the marketing website setup. Today, user friendliness is the key to business success. It i the key to making the patient feel that a company wants to meet their needs. With this in mind what needs do you feel the Mayo clinic met versus the Cleveland clinic? I felt that the Cleveland clinic

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