Analysis Of Todd Henry's The Accidental Creative

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What was your most recent creative thought? How did this thought arise in your head? Was it in the midst of a pressured brainstorming session or did it come about naturally in a quiet and private manner? People aren’t born creative. Although many of us like to think that creativity is a God given gift that only the talented few are lucky to posses, it’s not quite that simple. It is a personal ability that is developed over time based on daily habits and actions. Todd Henry in his book The Accidental Creative: How to be Brilliant at a Moment 's Notice, makes a strong claim that creativity is just the same as any other skill because it requires consistent attention and must be able to be apart of our everyday lives in order to build upon it. …show more content…
“If you want to deliver the right idea at the right moment, you must begin the process far upstream from when you need that idea” (page 3, Todd Henry) What Henry means by this is that you go to work each day with the responsibility to come up with clever solutions that meet specific objectives and held to strict deadlines. If you are able to do all three of these than the chances are likely you will be able to hold onto your job and if you aren’t able to prove yourself worthy of this in the long run, then you should probably start looking elsewhere to work. Creatives must strive to be productive, highly inspiring, and fruitful in order to consistently produce stellar work in a sustainable manner. To do so, creatives must institute a Creative Rhythm within the five realms of F-R-E-S-H, which will be further discussed further along in this review. The dynamics of teamwork can be considered a challenge that prevents the creative process from occurring in the work environment. Any time we make an effort to organize the creative process, we must face the tension between possibilities and pragmatics. Creative individuals in an organization are typically assigned to develop new and innovative ideas while actually completing them under the pressure of a deadline. As a result, creatives are constantly …show more content…
The first is Focus, which has to do with zeroing in on what’s critical. There is so much ineffective and meaningless work because there is typically a lack of clarity with what exactly we are supposed to do. In order to effectively construct something, there must be a clear and solid understanding of the objectives and goals. Relationships are the second component of FRESH. A group of other people to work with is one of the most powerful sources of creative inspiration because we have all heard of the term “great minds think alike”. When we go beyond ourselves with our personal thoughts and ideas, we are able to unlock magnificent parts of our creative mind and are able to thrive within a group. Energy acts as the ‘E’ in FRESH and is also referred to as our “invisible ally” by Todd Henry. As much as were told time management is the key to getting things done, it’s not quite just that. I was immediately able to relate this particular part to the Pareto Rule, a concept that I learned about in another one of my classes, Product and Operational Development. Effectively getting this done in the workplace requires a 20% physical output and 80% mental output for a total of giving 100% of your energy to do so. To make the most of your day, you need to establish practices around

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