Analysis Of Peta's Advertisement

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In the advertisement "Feeding Kids Meat is Child Abuse"by PETA they try to persuaded the reader using Pathos. Although the ad uses emotion to persuaded the reader, it was ineffectivebecause the intended issue was lost within the title. As stated "Claiming that allowing a child to eat a hamburger is the same as committing child abuse is a serious allegation..." PETA's advertisement is not about child abuse its about going vegan but the their world choice makes it seen as if parents are committing child abuse. So because parents are most likely the ones reading the ad they would misinterpret this ad and over look what the ad real intentions

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