In order to maintain the ideas of their brand, corporations have to manufacture the material products in the cheapest and quickest way. Companies like Nike have achieved this by hiring foreign contractors and in turn, these contractors often hire subcontractors to actually do the manufacturing. This causes a race to the bottom and a global auction where the workers are pawns. Workers still have to sell their labor, but because the product is not being made directly by the corporation, wages drop. Then, the workers are kept from unionizing, often living in the isolated work zone. In this way, the workers themselves become just another part of the means of production. Naomi Klein has provided a real-life example of the proletarian exploitation Marx fixates …show more content…
While this discussion leaves the video with a hopeful undertone, it left me feeling unsatisfied. Disregarding that the video is dated and few protests against large corporations are widely publicized anymore, Klein gives vague instructions on how to help. She states that as a society we should support companies that ethically produces goods and yet also says that there is difficulty in knowing what corporations are completely ethical. For me, this creates a paradox which I was unable to reconcile before the end of the