Losing The Signal Essay

The book I am going to be discussing is “Losing the Signal: The Untold Story Behind the Spectacular Rise and Spectacular Fall of BlackBerry” by Jacquie McNish and Sean Silcoff. Originally, BlackBerry was named RIM, which stands for Research in Motion and was founded by Mike Lazaridis and Douglas Fregin in in 1984. They both created a device where uses could type words that flashed on Television screens and they named it “Budgie”. Usually, the start of a new technological device or website, I would hear that the people had dropped out of school to complete this, and this is what happened with Fregin and Lazaridis. They had dropped out of school a week before graduation. Mike Lazaridis, was born in 1961 in Istanbul, where he was known as Mihal Lazaridis. He moved to Canada in 1966 and studied at the University of Waterloo. His top inspiration was given to him by the words of his high school computer science teacher’s husband, where she had stated, “The person who puts wireless communications on computers together is really going to build something special.” (16) He had landed plum-work placement at the Canadian branch of Control Data Corporation …show more content…
However, they did have forecasted sales and expenses for the next quarter. Laziridis was very reluctant to add any features to BlackBerry. For example, USB connection to the computer was very popular, at first Laziridis rejected the idea but then a few days later he had came back questioning engineers on how they did not see this coming. His first responses to enhancements are usually negative, however after a few days or weeks of research, he embraces the new idea and forces many difficult deadlines on engineers. They believed that 3G is too far into the future to worry about now, so they decided to invest in the 2.5G. The approval of the 2.5G allowed RIM to sell 2.5G