An example would be in an Axe television commercial that I have seen and in this commercial a man with not only a dandruff problem but his dandruff turns girls into dust. He finds Axe’s Anti-Dandruff shampoo which not only cures his problem, but also makes 3 attractive women show up. Then the slogan “Lose the Flakes, Get the Girls” appears. There are many problems with this advertisement such as the slogan itself, it suggest a false dichotomy. The fallacy in this would be you either use the shampoo and get rid of the dandruff and “get the girls” or you don’t use the shampoo and don’t “get the girls.” Dandruff and getting girls are not mutually exclusive as this commercial presents it. This commercial presents a slippery slope which would be that if you don’t the product you will have dandruff and women around you will turn into dust. This commercial also presents a stirring symbol by having attractive women in their commercial which would make more people want to buy the
An example would be in an Axe television commercial that I have seen and in this commercial a man with not only a dandruff problem but his dandruff turns girls into dust. He finds Axe’s Anti-Dandruff shampoo which not only cures his problem, but also makes 3 attractive women show up. Then the slogan “Lose the Flakes, Get the Girls” appears. There are many problems with this advertisement such as the slogan itself, it suggest a false dichotomy. The fallacy in this would be you either use the shampoo and get rid of the dandruff and “get the girls” or you don’t use the shampoo and don’t “get the girls.” Dandruff and getting girls are not mutually exclusive as this commercial presents it. This commercial presents a slippery slope which would be that if you don’t the product you will have dandruff and women around you will turn into dust. This commercial also presents a stirring symbol by having attractive women in their commercial which would make more people want to buy the