Extraordinary Interview Case Analysis

Superior Essays
NoeNeff Inspirery Interview
Author Bio
Noelle Neff is an accomplished young female photographer and the Founder of Noelle Neff Photography based in Miami, Florida. Noelle Neff Photography specializes in wedding photography, sport photography, fine art photography and portrait photography among other areas. Noelle is especially adept at wedding photography, a fete that has seen her receive contracts from high places as well as awards of excellence. Over the years she has received call up from a number of places including shooting at sports events, restaurant interiors and outdoor wedding events in Miami and across the US.

Some of the factors that pushed Noelle towards wedding photography include the desire to capture varied emotions and need
…show more content…
When you were starting out, was there ever a time you doubted it would work? If so, how did you handle that?
Not really, because my approach II took a long haul approach and did not expect overnight success. Believe you me, getting the first few clients and tying them down can be agonizing, but once this was down everything started falling in place and as the business began rolling.

6. How did you get your first customer?
The strategy to use a multi-prong marketing strategy did it for us. When I established Noelle Neff Photography I made sure our strategy was sound and appealing to the audience. We started out by talking excess work from our competitors, then shooting local sports and events and before long big orders started streaming in.

7. What is one marketing strategy (other than referrals) that you’re using that works really well to generate new business?
Other than referrals, I believe the strategy of networking, social media and giving back t the community has highly critical to our success. Using soila media sites such as Facebook and and LnkedIn marketing has helped us reach out targetted clinets and grow our status. Through networking we’ve also been able to create lasting relationships thatha gauranteyy us steady sells and

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